Author: Mahmoud Zaghloul
-

When the Bot Takes the Easy Calls, the Hard Job Begins
The integration of AI in government services has significantly transformed roles within contact centers. Agents now face more complex issues, as AI handles routine inquiries, requiring them to engage emotionally and exercise judgment on challenging cases. This shift increases the importance of human agents’ roles. Supervisors must adapt from managing volumes to overseeing judgment and…
-

Across the GCC, I Keep Hearing the Same Thing
Government leaders in the Gulf Cooperation Council (GCC) are shifting their focus from rapid digitization to understanding the future of government services. To improve citizen satisfaction, they must actively listen to feedback from various channels, creating a unified view of public sentiment. Effective governments differentiate between immediate responses to citizen needs and long-term strategic improvements,…
-

When It Matters Most, We Come Together
There is something almost ancient about the way human beings respond to difficult moments. In ordinary times, we often move through layers of process, hesitation, hierarchy, and habit. We debate, we delay, we protect territory, and we mistake motion for progress. But when true pressure arrives, something else awakens. The unnecessary falls away. Titles become…
-

Reflections on Twenty – Two Five
2025 taught me Execution is leadership in motion Communication determines momentum People make everything possible Discomfort is a growth tax Balance is fuel, not a luxury
-

The Semantic Erosion: What Happens When Machines Inspire Us
There is a concern over the current state of arts, feeling that recent films lack originality and emotional depth. The “semantic erosion” extends beyond film to all creative fields, threatening authentic expression. While acknowledging the efficiency of AI, the writer warns against relying on it for creativity, emphasizing the need for risk and unique ideas…





